Getting more views on Facebook today (especially with how Facebook’s algorithm works) requires a mix of smart content creation, audience engagement, and promotion strategies. Here’s a clear and practical guide:
- Post High-Quality, Engaging Content
Videos Perform Best: Short, native videos (uploaded directly to Facebook, not YouTube links) get way more reach.
Use Eye-Catching Images: Bright, colorful, emotional photos catch attention while scrolling.
Write Strong Captions: Hook people in the first 1–2 lines. Ask questions or create curiosity.
- Go Live Regularly
Facebook prioritizes live videos. They notify your followers when you go live.
Interact during the live — answer comments, call out viewers by name.
- Post Consistently
Find the best times to post (often early morning, lunchtime, or late evening).
Use a content calendar and aim for 3–7 posts per week.
- Use Facebook Stories
Stories are at the top of the app and often get higher organic reach than normal posts. - Engage With Your Audience
Reply to comments and messages quickly.
Tag people or encourage them to tag friends.
For Facebook Marketing & Ad Campaign
Ask questions in your posts to trigger more comments (which boosts reach).
- Leverage Facebook Groups
Share your content in relevant groups (but be careful — don’t spam; provide value).
Or better: Create your own group and build a community around your brand.
Follow Facebook Community Guideline
- Use Paid Boosts Smartly (Optional)
Boost posts that are already performing well to a targeted audience (age, interests, location).
You don’t need a huge budget — even $5–$10 boosts can give a post big momentum.
- Optimize for Shares
Content that’s funny, inspiring, or helpful tends to get shared more.
Use posts that encourage people to tag a friend or share to their timeline.
- Collaborate With Others
Partner with other Facebook pages or creators in your niche to cross-promote. - Analyze and Adjust
Use Facebook Insights to track what kinds of posts perform best.
Double down on the types of content (videos, images, questions) that get the most reach and engagement.